Giuseppe has served as Sales and Marketing Director for the Pininfarina Group and, starting in January 2025, holds the position of Senior Vice President of the Mobility Business Unit. His professional career has been largely centered in the automotive sector, where he has gained extensive experience in areas such as marketing, strategic planning, and product development, while also building expertise across diverse commercial domains. 

Among his most notable roles, Giuseppe spent nearly three years as Global Marketing Director at Technogym. Prior to that, he played a pivotal role in the success of NTV-Italo, Italy’s first private high-speed rail operator, where he worked for six years, serving as Commercial Director and Marketing & Promotion Director. 

Within the Fiat Group, Giuseppe held the position of Senior Vice President of Product Portfolio Management for all automotive brands for three years. He led the Product Range Plan and marketing strategies for new models, including the Fiat 500, and managed institutional relations as part of the ACEA Joint Committee. 

One of his key achievements includes launching the Blue & Me infotainment platform, which earned the 2006 Eurostars Award from Automotive News Europe. 

Giuseppe also spent eleven years at Ferrari, where he served as Marketing Director and Product Strategy Director for both Ferrari and Maserati. 

Don’t miss Pininfarina’s talk: “Designing the Future – The Pininfarina Perspective“

1:00 PM - 1:30 PM I Main Stage